Tuesday, January 4, 2011

The lighter side of marketing • 4/365 •

After yesterday's emergency blog, I thought I would lighten things up a bit. It was fun coming up with these ... please share yours if you have some good ones!


How many graphic designers does it take to change a lightbulb?
White space signifies a working lightbulb best, so how about just the word "change" in 14 pt Helvetica Light Compressed, just right of center? 
How many social media experts does it take to change a lightbulb?
You can't expect the lightbulb to change just because you're there, you've got to have a conversation with it and develop a relationship. Then change can be allowed to happen organically.

How many Facebook users does it take to change a lightbulb?
That depends if you're talking about a lightbulb on the wall of a "fan" page, a "profile" page, or a "business" page, and you may or may not know it even needs changing, depending on your notification settings and number of friends.

How many creatives does it take to change a lightbulb?
Why does it have to be a lightbulb?

How many artists does it take to change a lightbulb?
Ooh, it's all smokey! Wait, don't change it, that's really cool. Let me photograph/paint/draw it first! 

How many art historians does it take to change a lightbulb?
Eleven: One to change the lightbulb,
five to show earlier versions that influenced it, 
and five to say the changing was actually done by the changers' apprentice.

How many SEO experts does it take to change a lightbulb?
First you have to fix the directions. They aren't labeled, tagged, coded and prioritized properly. A burned-out lightbulb in the dark will never be found otherwise.

How many PR reps does it take to change a lightbulb?
The "Sparkle in the Dark" event will be sponsored by a dozen businesses who donate their time and tools to the effort, and part of the proceeds from recycling the old bulb go to charity.

2 comments:

  1. I wonder how many spin doctors it would take to change a light bulb? And once it was done, would some of them start saying it was never changed in the first place? Hmmmm

    ReplyDelete
  2. spin doctors: The lightbulb isn't broken at all, it's just "light shifting as an effect of climate change which has nothing to do with global warming" LOL

    ReplyDelete

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